Key Responsibilities
Write clear, authoritative, and engaging articles, news posts, and resources tailored specifically to the Ghanaian education sector, teachers, and student stakeholders.
Conduct thorough keyword research using standard SEO tools to identify high-traffic search trends across primary, secondary (BECE/WASSCE), and tertiary education demographics.
Draft and edit curriculum-aligned guide frameworks, Mock Examination reports, and educational resource analysis articles with zero structural grammatical errors.
Optimize all headlines, meta descriptions, image alt tags, and inner content link architectures to achieve max index visibility within Google Search Console.
Collaborate with site administrators to monitor daily traffic analytics and adjust the content publishing strategy based on live performance metrics.
Requirements & Qualifications
A Bachelor's degree or professional background in English, Communications, Journalism, Education Administration, or a highly relevant digital media field.
2 years of proven experience writing high-ranking blog posts will be an advantage but not needed for starters, web copy, or educational resource materials within a fast-paced publishing environment.
Strong fundamental understanding of search engine optimization (SEO) best practices, particularly on-page readability, keyword intent distribution, and metadata formulation.
Excellent time-management skills with the ability to research complex educational policies or examination guidelines and break them down into scannable, user-friendly articles on deadline.
Benefits & Perks
Competitive monthly salary package with performance-based bonuses tied directly to traffic milestones and article ranking successes.
Flexible hybrid work workspace environment offering balanced split schedules between remote output and in-office brainstorming sessions.
Continuous professional development with direct sponsorship for advanced SEO training, digital copywriting, and technical web management workshops.
Access to a premium network of top-tier educational institutions, administrators, and consultants across Ghana, fostering long-term career growth.
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