Getting your content to rank on search engines requires the use of Search Engine Optimization Techniques. This will help drive endless high volumes of organic traffic to your content and the site itself. By the time you are done reading this, you will also master How to drive organic traffic.
When creating content, it is prudent that you follow basic Search Engine Optimization best practices. These content optimization practices do not change irrespective of the content you are working on.
Follow me in this post as I share tips on how to my Search Engine Optimization Techniques to drive traffic organically and rank better for all content.
Search Engine Optimization Techniques That Help Drive Traffic To Any Site
#1. Research for your keyword phrase for better Content Optimization Techniques
Research the post or the content and find or come out with a three or four-word keyphrase and its synonym. For instance, this post is going to target the following keyword focus phrases.
- Search Engine Optimization Techniques (Main Keyword)
- Content Optimization Techniques
- Blog Content Optimization
- How to drive organic traffic
- Organic Traffic Strategy
One way to find focus keywords and achieve Blog Content Optimization is to plan your keyword to use via research.
If you want to rank for is to try typing the words in mind into Google search. Google search will provide you with keywords that relate to what you want to write, as shown in the image below. From here you can select the keywords you want to focus on, refine them, and use them in your post.
You can also register with Google Keyword Planner and learn how to use it via a YouTube video.
You can also get your focus keyword phrases based on trending news.
In all these, always ask yourself, “What words am I likely to type into a Google search if I am looking for this information? If you can use 3 to 4 sets of two to four keyword phrases, you are good to go.
Sometimes, you need to find out what the volume search is and this can be provided by Google Keyword Planner which is a free keyword tool.
#2. Think of a better Keyword-rich title for the post.
You can not have a good Organic Traffic Strategy without a good SEO, and this starts with a better Keyword-rich title.
If you look at the title of this post, “Search Engine Optimization Techniques”, you will see the keyword phrase followed by “Endless Organic Traffic”. It may be sometimes difficult to get the focus keyword easily into the title. Do your best to get this right and key learning along. The best keywords are long tail keywords. A long-tail keyword phrase has at least 3 words. Often, the maximum is 4 words, but if you have a five or six-word keyword phrase, and you use it well in the post, you can easily rank for it. Always strive for three or four words long tail keywords.
#Include Keyword Phrase in your introduction
Once you are clear in your mind, craft an introduction that contains the Keyword Phrase. It should be captivating and hook the reader. It can sometimes be a question. For instance, if I am writing a post about Scholarship Opportunities in the US for Africans. I may use a question and introduce the keyword like this.
“Are you holding on to your desire to study for free at a US university as an African? If yes, grab one of these Scholarship Opportunities in the US for Africans as we share with you all the facts and how to apply and get selected.”
If you take a good look at the introduction of this post on SEO, you will find the focus keyphrase in paragraph one.
Note that sometimes, the words that make up your focus keyphrase may have to be scattered in the title and first paraphrase because putting them together or making them follow each other may not make grammatical sense.
#3. Use the keyphrase in at least one of the subheadings, choose header 2 or 3.
This will help inform search engines of what the post is about. It will also confirm or match the title, introductory paragraph, and subheadings together and improve the general SEO of the content. If you have a look at the subheading before the first point explained here, the keywords are in the header 2 title. You must do this for most of the content you publish.
#4. Use the keyword or synonyms in your content, but do not overdo this.
Since your post is about a particular detail, ensure that, you use the keywords and their synonyms in your publications. Provide value to the reader, and ensure that, the content answers key questions and meets the demands of the reader. In this post, so far I have shared information on Search Engine Optimization Techniques that will go a long way to help your content rank but at the same time, these SEO tips are the same used if you want to know How to drive organic traffic. When you optimize your content, you can drive traffic from search engines. Good content will rank over time and drive endless traffic to your site. However, if you do not do the above, your content will only come and sit on the site and add no value to your site and its visitors.
#5 Ensure the last paragraph has the keyword phrase or its synonym in it.
This is often the last word of the post. Sometimes this is difficult to write, but why not try something like” I have no doubt that this post on Search Engine Optimization Techniques For Endless Organic Traffic” has been an eye-opener. I hope it helps you to drive endless organic traffic to your content and site.
#6 Get a Good image that communicates the content. It is part of the good Search Engine Optimization Techniques
The sharper, the better, the lighter, the better, and the brighter, the better. You can google the title and find images that match it easily. Do well to compress the image at compressjpeg.com before uploading it to the site. This adds to the optimization of the post for search engines and faster loading.
Name the image with the keywords or the title. This is very important.
#7. SEO Title and Meta Description
Delete all the details in the SEO title section of YOAST and replace them with only the title of the post. Ensure you edit this title without messing up the SEO keyword and obtain a green indicator.
Delete the default meta description and write a new meta description that contains the SEO keywords you want to rank for.
This must also be green. Use creatively and write a better description. For this post, I am using “Master How to Use Search Engine Optimization Techniques To Drive Endless Organic Traffic To Your Content And Site -Check out how this is done here”
Before and after the above was done image below
#8. Introduced internal links to stories on the site
This is like suggestion-related content to the reader. Those who want to master SEO further can check out this How to Use YOAST SEO Plugin to Optimize Content for Search Engines and learn more. Do well to also index your content with Google Search Console. Check this post, How to boost website traffic by manually indexing your content. You can use the Google Search Console if you have been given access to it by the site owner.
9 #Check for Grammar and Spellings
Your readers do not need to be hit by poorly written English and poor spelling. This can make some of them leave and never come back. To avoid this, use the free tool LanguageTool. Never believe your English language skills and knowledge until you use the language tool. It is always an effective way to polishing up your content and catching all the errors the wyw never finds.
If you want to get hold of Search Engine Optimization Techniques For Endless Organic Traffic and rank better on Google and other search engines, put the tips shared in this post to work now.