Meet The Man Who Owns The Colour Red
There is one man on the planet who literally owns the colour red. This man happens to be the person behind the red iPhone. Let me introduce you to Bobby, also known as the Red guy.
Some 20 years ago, Boby learned that some people die because they don’t have any amount of money, not even cents to buy medicine when they are sick. He was sad because people lose their lives because of a small amount of money they couldn’t afford to buy medicine.
WHAT DID BOBBY DO?
Bobby did not want to raise donations or ask for charity. Instead, he came up with a genius idea; Make products with the color red and any person who buys a red product, the money goes to charity.
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He was able to convince companies to partner with him and his team. This got Apple’s attention. Apple built a red iPhone and anyone who bought a red iPhone will see part of their money go to charity because of Bobby’s idea.
Bobby and his team worked for 17 years and raised $700 million for the Global Fund to treat HIV and AIDS, to hire nurses, to buy drugs, to educate, to give grants, all of this from one color red.
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The purpose of red Apple phones or devices is purposely to support the poor. Apple and (RED) are committed to fighting AIDS. In 16 years, the company has contributed more than a quarter of a billion dollars, helping provide lifesaving treatments to people living with HIV. And with your support, the company will not back down. The income is spread throughout all contents in the world, especially Africa.